CHELSEA PIERS SIGNS JETBLUE AIRWAYS
AS OFFICIAL AIRLINE SPONSOR
(New York, NY-October 1, 2007) - Chelsea Piers, New York's ultimate amateur sports and entertainment complex, today announced the addition of JetBlue Airways as its official airline sponsor. JetBlue has signed a three-year contract with Chelsea Piers.
JetBlue will implement a variety of customer service programs at Chelsea Piers. Complimentary coffee service at select times, computer kiosks where customers can check their email and the newest JetBlue destinations, complimentary disposable headphones for health club members, and a variety of opportunities for Chelsea Piers customers to win great JetBlue prizes are just a few components of the complex-wide effort.
"We are thrilled about the new relationship with JetBlue," commented Dana Thayer, Senior Vice President of Sponsorship and Marketing at Chelsea Piers. "We put a huge value on customer service here at Chelsea Piers. We are delighted to be partnering with JetBlue, a company that is synonymous with comfort, service and fun!"
"As New York's hometown airline, we can't imagine a better partner than Chelsea Piers," said Tracy Sandford, Director of Advertising and Promotions for JetBlue. "Chelsea Piers is a premier destination in New York City for amateur sports and entertainment events, and we look forward to this exciting new partnership."
JetBlue joins an impressive roster of sponsors at Chelsea Piers, including adidas, Anheuser-Busch, Coca-Cola, Izod, North Fork Bank and UnitedHealthcare.
About JetBlue
New York-based JetBlue Airways has created a new airline category based on value, service and style. Known for its award-winning service and free TV as much as its low fares, JetBlue is now pleased to offer customers the most legroom throughout coach (based on average fleet-wide seat pitch for U.S. airlines). JetBlue is also America's first and only airline to offer its own Customer Bill of Rights, with meaningful compensation for customers inconvenienced by service disruptions within JetBlue's control. Visit www.jetblue.com/promise for details. JetBlue serves 54 cities with up to 575 daily flights. With JetBlue, all seats are assigned, all travel is ticketless, all fares are one-way, and an overnight stay is never required. For information or reservations call 1-800-JETBLUE (1-800-538-2583) or visit www.jetblue.com.
About Chelsea Piers
The Chelsea Piers Sports & Entertainment Complex is a 28-acre sports village built on four historic Hudson River piers. Chelsea Piers features two indoor ice rinks, a state-of-the-art golf driving range, a world-class gymnastics center, indoor playing fields and basketball courts, a 40-lane bowling center, the world's most comprehensive sports and fitness center, restaurants, sports pro shops, Manhattan's largest film and television production center, the most extensive marina in the city, dozens of nationally-acclaimed teachers and coaches, 1-mile public esplanade, and a landscaped waterside park.
CONTACT:
Erica Schietinger
Phone: 212.336.6870
schiee@chelseapiers.com
Bryan Baldwin
JetBlue Airways
Phone: 718.709.3089 |
