More space, more sports, and more top-notch trainers and instructors than any other gym in the city. Don't believe us? Watch our new video shot by Phil Toran and see for yourself why #thisclubhaseverything. Not a member yet? Learn more about our membership options here.
To learn more about Phil Toran, visit www.toran.com.
Renowned New York City-based photographer Scott McDermott is responsible for the beautiful black-and-white photography that is the center of our "most inspiring gym" campaign. The concept for the campaign was created by Dana Thayer, Senior VP of Marketing, and Scott Schwartz, VP of Design, in 2009. Scott McDermott was eager to bring the print campaign to life through an edgy, high-energy film that featured Chelsea Piers Fitness instructors and trainers. The 90-second film is both inspirational and aspirational; it starts with the moment of calm and preparation before competing or working out — to the explosive start and execution of a lift, a jab, a run, a climb... the video is about finding the inspiration to work out, compete, and play at Chelsea Piers Fitness — the most inspiring gym in NYC.
To see more of Scott McDermott's work, visit www.scottmcdermott.com.